Watch out fraudsters, here comes Dewie the e-Turtle

In the UK, we have government-approved kite marks to promote safe surfing. In America, they have a cartoon turtle called Dewie.

The Federal Trade Commission's (FTC) unleashed its new campaign to help consumers keep their personal data safe online yesterday - and a rather special mascot is leading the way: Dewie the e-Turtle.

According to the FTC: "Dewie's wired, but carries his security shell no matter what he's doing on the internet."

The FTC isn't condoning drug use there. Obviously.

On a more serious note, there's a new website which includes resources such as guides to using broadband services safely, tips for online shopping security, and tools to help prevent spam. It also provides links to law enforcement agencies that handle cybercrime issues.

Internet security has become a key issue in Washington. Earlier this month, the White House released its draft of cybersecurity recommendations, which urges industry and individuals to take stronger precautions to protect themselves.

To see Dewie in action, see http://www.ftc.gov/bcp/conline/edcams/infosecurity .

Margaret Kane writes for News.com. Graham Hayday contributed to this report