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Cheat Sheet: CRM

By Tim Ferguson

Published: Tuesday 08 January 2008

Reader Comments

For the small business, you have forgotten the rea...
Tom Greenberg

Technology is how CRM is implemented. The busines...
Nick Cole

Good article - emphasizing organisational change a...
Simon Harper

Many are contact/sales automation enablers. Not mu...
Simon Harper

It is the business and underlying processes that f...
Simon Harper

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