IBM app to measure companies' green efforts

IBM has partnered with two other companies to build an application that they say can accurately measure corporate efforts to reduce greenhouse gas emissions.

The software, called GreenCert, is built on IBM's infrastructure software and tools from C-Lock Technology, which can accurately measure reductions in greenhouse gases including carbon dioxide.

Green IT from A to Z

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A is for Abroad
B is for Blades
C is for Carbon footprint
D is for Data centres
E is for Energy sources
F is for Freecycle
G is for Government
H is for Homeworking
I is for Ice caps
J is for Jobs (Steve)
K is for Kilowatts
L is for Landfill
M is for Mercury
N is for Nanogeneration
O is for Offsetting
P is for Paperless office
Q is for Queen
R is for Recycling
S is for SmartPlanet.com
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U is for Upgrade
V is for Virtualisation
W is for WEEE
X is for Xmas
Y is for You
Z is for Zero emissions

Many companies are undergoing initiatives to reduce their carbon emissions, as part of corporate social responsibility or environmental programmes.

Having a method to measure and certify those reductions is significant because it will allow companies to sell those carbon offsets, according to IBM. The application is part of IBM's Big Green Innovations initiative to develop clean technologies.

Tim Kounadis, director of worldwide channel marketing for the company, said: "The whole point of the application's output is to give you a high-quality offset that is transparent and reproducible."

Not having an audit trail is a "big inhibitor" to participating in carbon markets where polluters buy and sell offsets, he said.

Mandatory and voluntary reductions in greenhouse gas emissions resulted in about $10bn of carbon credits traded in 2005, mostly in Europe, and volume is expected to grow rapidly, according to the International Emissions Trading Association and the World Bank.

Martin LaMonica writes for CNET News.com