
US ploy to take Oxbridge universities by storm?
By Jo Best
Published: 20 July 2004 16:45 GMT
One of the top US universities has decided to give every one of its first year students an iPod, saying the music player will "encourage creative uses of technology".
Duke University in North Carolina has said that each of its freshmen - all 1,650 of them - will be given a 40GB iPod with university information stored on it, including an academic calendar.
The university will also offer an iTunes-themed website where students can download more scholarly content, including audio books, recorded lectures and other course material - and the usual iTunes music buying facilities.
Tracy Futhey, Duke's VP for information technology, said on the university website that she expects students will use the devices to "think creatively about using digital audio content and a mobile computing environment to advance educational goals in the same way that iPods and similar devices have had such a big impact on music distribution", maybe even by creating an iPod-compatible student newsletter.
While students won't have to pay a cent towards their iPods, thinking of them as free might be a mistake - US students have to pay course fees that can total tens of thousands of dollars a year.
Despite an agreement with Apple to supply the iPods at a discount, the scheme will cost the university around $500,000 in total, including paying for an "academic computing specialist" to oversee the project.
It's not a scheme that's likely to take off on this side of the Atlantic, however. A Cambridge University spokeswoman said it had "no plans" to provide a similar techie giveaway, while an Oxford University spokeswoman had a stronger view.
Would Oxford consider the scheme? "Almost certainly not. Whilst Oxford is strong on innovation and very much encourages it... we would rather spend money on teaching and on bursaries than on iPods," she told silicon.com.
That's what I like, good quality American educatio...
Mike Poole
Surely that should be Creative Users of New Techno...
M Wardle
Sounds ridiculous. But may not be such a bad idea....
Anonymous
I work at Duke University and you got the story wr...
Arctic
like the size of the drive really matters - it is ...
Anonymous
Recent Electronics Engineering Graduates with Audio / Music interests ? Bright, motivated recent Electronics graduates with some Electronics design ...
University Cambridge University University of California, Berkeley Massachusetts Inst Tech, (MIT) California Inst Tech Princeton University Oxford ...
The type of role will depend on your other skills, experience and attitudes and the majority of roles are based around technology and in particular ...
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